The titles on the BBC news is in a basic, bold but also effective font and colour. This is appealing to all ages and social groups but is related more to a middle class audience. The titles contain simply what the BBC contain as it says 'BBC LONDON: ON TV, ON RADIO, ONLINE'. This lays out the information about the show in a really simple and easy to understand format.
5.1.2. Deconstruction of Audio Content
Relationship to images
The music is like a motif/theme music to the BBC News Program as it plays whenever the main anchor begins to present the latest news headines. It also plays during the intro of the news program and at the end of the program. It is almost like part of the programs brand identity.
Use of voiceover, reporters, motifs etc.
The voiceovers from the anchors/reporters are presented in a formal presentation. The voiceover's summerise what the story they are presenting is about.
Sound effects, theme music.
A sound effect of a constant beat as if a clock is ticking down is consistantly played throughout the theme music of the news program and when the anchor and reporters are also reporting the main stories/headlines.
It is a representation of the 'Big Ben' clock, the main time clock that represents London, the main source that the country follows the time from.
The theme music itself is a catchy and simple beat, that plays an identification for the News Program.
Technical Construction
The construction of the BBC London theme music consist of a fast paced mono speed, with the sound of a beep connotating the sound of a clock moving every second. The constuction of the theme music connotates the busy lifestyle of londoners and people that live within London. The images linked with the audio content are various locations and traditional items and events that happen within London.
5.1.3. Institution
Budget and finance
The BBC is funded by the United Kingdoms Tax Payers and TV licenses, so this is implanted into the news program as well. This means that they do not have a specific budget, however it is said to be within a very secure financial supplement.
time of news, channel etc.
BBC London News is shown just after the BBC News program that covers all news around Britain and the world, which is shown at 6:00PM, during the evening and is on for 30 minutes, where the London News is then shown at 6:30PM.
The news does come on four times a day on BBC One (The dominant BBC channel). It is broken down, into four schedules, where it covers news happening from morning (6:00AM) , the afternoon (12:00PM), the evening (6:00PM) and then during the night (10:00PM).
BBC News is shown everyday (Sunday - Saturday)
It is also shown 24Hours a day, everyday on the BBC News channel, which is available to Freeview, sky and cable viewers.
channel, anchors and any other significant contributors
The main channel for the BBC London News is BBC One and the BBC 24 Hour News Channel (available to digital viewers). The shows main anchor is an attractive middle aged female presenter named Riz Lateef.
The other anchors and reporters that present the BBC News and stories within the program are as follows:
News Casters:
Asad Ahmad
Alice Bhandhukravi
Katherine Carpenter (Freelance)
Louisa Preston
Mike Ramsden
Specialist Presenter:
Weather Presenters:
Peter Cockroft
Kate Kinsella
Wendy Hurrell
There are also 12 news correspondents that work for the BBC News program.
regulation issues
The BBC News have a numerous amount of regulation issues to follow, in order to make sure that their news channel is appropriate for all ages, genders, ethnic backgrounds and religions. Due to being in partnership with Ofcom, ofcom is in control of setting the regulation issues for the BBC News program, making sure that they are followed before making the decision on whether the show can be broadcasted or not. Due to Ofcom being in control of these regulation issues, the BBC's regulation issues structure is constructed by the British Government law.
5.1.4. Audience
Who is the target audience for this programme?
The target audience for the BBC London news is mainly aimed at a universal social class (Working - higher class) audience, and is aimed at both male and female. Appealing to an age range of 16+.
It is also targeted to people that live in London as the 'BBC London News' is only broadcasted within the London regiment.
3 ways the content of the program addresses the target audience.
The presenter of the BBC london news is dressed formally and presents with formal dialogue meaning that it is aimed towards the working social class and up.
The age range of the anchors/reporters start roughly from the age of 25+. This represents the formality and age range of the target audience that the news program is addressing to.
The red and white logo/brand identity also addresses the target audience of the BBC London News as the brand identity represents that the news program is a dominant news channel and covers news from all over the capital of the city. This addresses to its target audience, as some people only like to view news that is updated 24 hours a day, everyday.
3 ways the institution behind the show impacts on the target audience.
Since the BBC is a terrestrial channel and tax payers money get funded into running the BBC, means that the institution has a huge impact on the target audience, with not only their news production being universally suitable for all ages, genders and backgrounds, but all programs they show on their channel are too, meaning that they generate a large target audience, due to the other production companies involved in the BBC.
Due to the BBC News also covering world wide news and not only news just in London means that their target audience also have access to more coverage if they wish, than just their own county.
The BBC is the Number one terrestrial channel in the United Kingdom, this means that the institution is expected to attract a huge target audience and population all over the country. This has a huge impact on the target audience because the more viewers, means that the BBC try to get as much of the latest news ASAP to keep their target audience watching their news production.
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